Tips & Insights

The hottest industry tips, trends, and insights, straight from the pass.

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The 5-Step Guide to Running Your Restaurant’s Socials
Leonie Baker Leonie Baker

The 5-Step Guide to Running Your Restaurant’s Socials

When crafting your menu you might not immediately think of its design as the most important factor in its creation. However, great menu design is not only a guide for your customers, but an essential sales tool with the power to boost your revenue.

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Spring Dining Trends 2024
Leonie Baker Leonie Baker

Spring Dining Trends 2024

Sydney’s hotting up this month and so is our dining scene. Here’s a peek at our top five dining trends for Spring 2024.

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Optimising the Customer Journey of a Meta Ad
Leonie Baker Leonie Baker

Optimising the Customer Journey of a Meta Ad

As with any marketing investment, it’s absolutely crucial to get it right. In this post we go beyond boosting posts and look at the customer journey of a Meta ad and how to optimise your creative for maximum impact at the right time, to the right person.

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5 Audiences You Should Be Targeting With Facebook Ads
Leonie Baker Leonie Baker

5 Audiences You Should Be Targeting With Facebook Ads

Unlock the full potential of your marketing with strategic Facebook ads targeting both new and existing customers. Boost your brand visibility and increase bookings through effective audience segmentation. Dive into our expert insights to refine your ad campaigns for unparalleled ROI.

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5 Ways To Improve Your Restaurant’s SEO
Leonie Baker Leonie Baker

5 Ways To Improve Your Restaurant’s SEO

Search engine optimisation (SEO) is the process of improving the quality and quantity of website traffic to your website from search engines. Having a great SEO strategy will help list your website higher in searches that relate to your business etc ‘Mediterranean restaurant’ or ‘ Sydney Restaurant’. It targets unpaid traffic, rather than direct traffic or paid traffic and is a great (& free!) Marketing tool.

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